Overview
The 7 Scenes
© ux.movie
This pivotal scene is where the audience's patience frays and the status quo crumbles. It's the tipping point, a culmination of unresolved issues, and a yell-able reason to change. In most cases, we don’t urgently seek a solution unless we are convinced something is fundamentally broken. When systems are failing, tools are outdated, and progress stalls, people reach a breaking point where the status quo becomes so utterly inadequate that they are forced to start seeking solutions. In a sense, the status quo inescapably feels “officially broken.”
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This scene is critical because it
Let's escalate the tensions and turn up the heat:
[stars]
yearning for [goals]
but shackled by systems causing [critical failure]
.[critical failure]
is clearly 10x worse, obstructing [goals]
.[stars’]
escalating [emotions]
as old ways lead to more [consequences]
. It gets worse.[last straw]
triggers overwhelming [emotions]
, confirming the broken status quo must go.[urgency]
to urgently abandon dysfunction. But also anxiety around uncertainty.[stars]
desperately need change yet hesitate, fearful of risk. But current path is untenable...When finished, this scene captures
[stars]
at their breaking point – dysfunction breeds intolerable[emotions]
and[urgency]
for transformation emerges.
<aside> 👉 Refine the details to make the audience's rising frustrations tangible and the need for change undeniable. Onward to unveiling the solution in Scene 5!
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This cue card is a template you can use to succinctly summarize this scene.
For [Stars], the journey has reached a critical juncture. Faced with a [critical failure] and a defining [last straw] moment, their [emotions] of frustration and desperation peak. They stand amidst the ruins of the status quo, a landscape of failures and missed opportunities. It's a world that's not just broken; it's irreparable. This realization ignites an urgent, unstoppable desire for transformation, setting the stage for the groundbreaking solution that lies ahead.
Below is a filled out example of this cue card for Scene 4.
For [Morgan], the journey has reached a critical juncture. Faced with a [missing the launch of a major campaign] and a defining [losing a top client due to missed deadlines] moment, their [emotions] of frustration and desperation peak. They stand amidst the ruins of [manually creating content from scratch], a landscape of failures and missed opportunities. It's a world that's not just broken; it's irreparable. This realization ignites an urgent, unstoppable desire for transformation, setting the stage for the groundbreaking solution that lies ahead.
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