Overview
The 7 Scenes
© ux.movie
This pivotal scene captures the audience's decision to finally adopt your solution and leave the status quo behind. You'll convey their motivation and mindset in embracing change.
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This scene is critical because it
Let's depict the turning point:
[stars']
deep longing for [goals]
. However, [barriers]
give them pause.[solution's]
compelling [benefits]
that address these directly.[stars']
mindset as they weigh staying comfortable with the status quo vs. change.[core belief]
in [solution]
wins out. [Stars]
decide the benefits outweigh the risks.[change]
moment embracing [solution]
as the path to achieve [goals]
.<aside> 👉 Scene 6 conveys the impact of your solution in enabling your audience to believe change is possible and finally take action. Onward to the transformation in Scene 7!
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This cue card is a template you can use to succinctly summarize this scene.
[Stars] deeply desire [goals] but [barriers] make them hesitate.
However [solution's] [benefits] directly address these concerns.
[Stars] weigh playing it safe vs. change before [core reason] wins out.
Ultimately [stars] decide the upside outweighs the risks and make the pivotal [change].
Below is a filled out example of this cue card for Scene 6.
[Morgan] deeply desires [better productivity] but [fears about AI’s reliability] make them hesitate.
However [ContentAI's] [proven track record] directly addresses these concerns.
[Morgan] weighs playing it safe vs. change before [belief in automation] wins out.
Ultimately [Morgan] decides the upside outweighs the risks and makes the pivotal [decision to sign up for ContentAI].
Morgan] deeply desires [better productivity] but [fears about AI’s reliability] make them hesitate.
However [ContentAI's] [proven track record] directly addresses these concerns.
[Morgan] weighs playing it safe vs. change before [belief in automation] wins out.
Ultimately [Morgan] decides the upside outweighs the risks and makes the pivotal [decision to sign up for ContentAI].
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